What It Is

Fixed-price Google Ads customer acquisition. Finds underutilized keyword angles, builds conversion-optimized landing pages, and sets up tracking. Proven approach that delivered $3 CPA promoting itbroke.dev in a $10-$250 CPC market.

What I Built

HTML/CSS/jQuery frontend. PHP mail handling. GTM/GA integration. Multiple A/B test variants. Responsive images with WebP. URL parameter personalization.

The Outcome

Shipped and deployed. Positioned with transparent pricing in a market where competitors hide behind "contact us." $71 CPA reduced to $2.72 for a local service business.